1. Collection of Personal Data

  • Customers & Visitors: We collect essential information to process and complete your purchase orders and to communicate updates about your order. This includes your first and last names, billing and shipping addresses, and email address. Our website also gathers anonymous data during your visit to enhance our services and website functionality, such as page visits, duration of visit, geographic location, referral sources, search terms used, and discount codes.
  • Email Marketing Subscribers: Upon opting into our email marketing, we collect your email address and, optionally, your first and last names to personalise our communications. This information enables us to send you updates, blog posts, and promotional offers. You may modify your preferences or unsubscribe at any time through the links provided in our emails.
  • All Website Visitors: Automatically collected data includes details about your device, such as web browser, IP address, time zone, and cookies installed on your device. As you navigate our site, we track the pages you visit, the referral sites or search terms that brought you here, and your interactions with the site. We categorize this information as “Device Information”.

2. Use of Technologies

  • Cookies: Small data files stored on your device to enhance site navigation and user experience. Learn more about managing cookies at All About Cookies.
  • Log Files: These track site activity and gather data including IP address, browser type, internet service provider, referring/exit pages, and timestamp.
  • Web Beacons, Tags, and Pixels: These are electronic files used to monitor your interaction with our website.
  • The collected information is utilized to optimize our website, analyze customer interaction, and evaluate the effectiveness of our marketing campaigns.

3. Sharing of Personal Information 

  • We share your Personal Information with third-party services that support our business operations, such as WooCommerce for e-commerce management (privacy policy here), Google Analytics for traffic analytics (privacy details here), and Facebook Analytics for advertising performance tracking (full data use policy here).
  • Personal data may also be shared with email marketing services and shipping partners as necessary for fulfilling orders and delivering promotional content.
  • We ensure compliance with legal obligations, respond to legal requests, and protect our rights by sharing data as required by law.

4. Your Rights

  • Residents of the UK have rights to access, correct, update, or delete their personal data held by us. If you wish to exercise these rights, please contact us directly. Further information on data protection regulations is available under the GDPR (General Data Protection Regulation).

This policy is crafted to ensure transparency and control over your personal data while engaging with our services.